Bobbette & Belle has cornered the market on cute and delicious baked goods in Toronto. Both locations capture the essence of owners Allyson Bobbitt and Sarah Bell: simple, classic and pretty. “We want to produce the classics. Classic flavours and a classic design that is approachable and delicious,” says Sarah. “And who doesn’t like pretty things in life?”
The pair first met while teaching at confectionary arts school, and instantly knew they would make great business partners. The combination of Allyson’s background in fashion and art, Sarah’s pastry background and their similar work ethic, made going into business together the natural thing to do. Initially the two bakers were designing and creating wedding cakes and macaron wedding favours for happy couples across the city, but soon they couldn’t keep up with supply and demand.
“We were seeing a lot of people who wanted our macarons for celebrations, or just wanted a place to walk-in and get 12 macarons as opposed to ordering hundreds,” says Sarah. “We kept hearing, ‘we just want Bobbette & Belle every day.’”